High school football coaches work hard. We know it. We see it every week. That’s why we strive to improve the tools they use daily. They rely heavily on Hudl and MaxPreps for game film review, stats entry, and roster management, and we take that responsibility seriously, always striving to improve our tools.
It turns out there is no longer a slow time at Hudl – especially when we’re talking travel schedules. In the old days, most of our trips came in the spring. But with the release of our new basketball workflow, our presence at the nation’s biggest and best hoops clinics has gone way up, and the invitations have us as excited as these guys.
A skill is more likely to stick when it’s taught at an earlier age – like coaching your toddler to pitch left-handed, or enrolling a four-year-old in piano lessons – and film study is no different. The sooner an athlete makes it part of their routine, the better they’ll become at scouting opponents and themselves. Not only that, but they’ll have Hudl down to a science by the time they head to high school.
It’s only August, but our lives have been full of basketball the past several weeks. In case you missed it, we just released an entirely new workflow that has our hardwood coaches across the country pumped up. To keep the excitement rolling, we’re going coast to coast on a basketball-focused Hudl Up Tour, hitting 22 cities in just eight weeks.
We love Lincoln, Nebraska. It’s where Hudl was born and where we hope to continue growing for years to come. Not to mention it’s right in the middle of the United States, which is great when you’re a company working with teams from two of the nation’s most popular sports – football and basketball. Soccer and rugby, on the other hand, can be tricky. So, we recently acquired Replay Analysis, a London-based company used by some of the sports’ biggest names.
The 2014 Opening wrapped up a week ago and we’re still reeling from the amazing talent that dominated the fields at Nike World Headquarters. Each of the five days brought some special stuff to the table, but Wednesday and Thursday were packed with actual football games. Well, as actual as 7-on-7 gets. In the middle of July, we’ll take what we can get.
Sunday and Monday may have been all about the quarterback, but Tuesday allowed for every other position to strut its stuff in the final SPARQ tests of 2014. After a timed 40-yard dash, agility shuttle, kneeling power ball toss and vertical leap, it’s obvious there’s no shortage of raw talent in this year’s Opening class.
Athletes invaded Nike’s campus Monday afternoon for the first official day of the 2014 Opening, but it was the second day of hard work for this year’s Elite 11 finalists. Sunday was packed with two practices – one was all about agility, the other featured receivers for routes on air.
We’ve talked about Hudl Playbook and Practice Scripts before. They allow coaches to keep every play card online, stored with game and opponent scout video, ready to edit at a minute’s notice. And because Hudl remembers every formation and route ever drawn, staffs are saving serious time with saved templates. Some may even forget what a blank play card looks like.
Every summer, the nation’s best high school football players invade Nike World Headquarters just outside of Portland, Ore., for one week. They’re coached by some of the game’s biggest names to compete in drills designed to find the fastest, strongest, and most agile players in each position. For the second year in a row, Hudl will be there to capture the highlights of every event, not just to document player performance, but also to give fans a glimpse at the future of college football.
The summer months have not slowed down our movement on the road. In fact, it’s about to get real busy as we gear up for nearly 30 clinics in July and August alone. Our summer is traditionally highlighted by the annual Texas High School Coaches Association convention, which draws around 12-15,000 all-sport coaches. We apparently really like Texas, as it’s one of just four clinics we’ll be attending in the Lone Star State in July.
Our third annual Hudl Up Tour concluded last week, wrapping up a six-week, 18-stop circuit across the country. In less than two months, we were able to see more than 1,000 coaches face-to-face, hopefully showing them a thing or two they didn’t know. This year’s football-focused tour took a close look at Playbook and Tag a Game, two of our newest and most popular features.
When I joined the staff at Incarnate Word Academy as an assistant coach in the fall of 2008, the head coach was in the middle of choosing a video editing system. There were several options on the market, but only Hudl was Internet-based. I was already familiar with Hudl after hearing about it from football coaches, and urged him to give it a shot, but we ended up using another product that season. It had some great features, but it was Mac-based and tied to one computer – whoever wanted to view film had to have that laptop.
April wrapped up and spring has finally arrived here in Lincoln! After what seemed like a never-ending winter, summer is finally in sight. We can barbecue on the office roof, ride our bikes to work, and our unofficial Hudl softball team has started another season. So far they’re rocking a 1-2 record, but we’ll blame that on getting used to the new bat.
As school and sport schedules wind down in the spring and early summer, these next few weeks are the perfect time to create and launch a campaign - not just for your team, but the entire school. We’ve shown you how custom donation pages can help youth programs and winter sports, but Lee’s Summit High School in Missouri took their Hudl Campaigns game to a new level. They put their athletic and administrative resources to good use and chose to focus not on one sport, but a community.
Another year of state basketball tournaments has come and gone, but we couldn’t let it pass right by without some love for Hudl state champs. Hawaii kicked off tournament season in February and a steady stream of finals followed, wrapping up in California and Indiana just last weekend. Throughout the season, coaches and players put in hours of hard work on the court, in practice, traveling and scouting to become state champions.
It’s almost time to kick off our Hudl Up Tour for the third straight year. We’ve had such a great time talking to coaches during clinic season, that we aren’t ready to settle in back at the office just yet.
We’re on a bit of a downhill slope with the Glazier and Nike COY clinic circuits coming to a close just last week. We loved getting to meet and talk to everyone at our stops across the country, and hope you had the chance catch a presentation or two from one of our awesome speakers: Ashley Broesch, Eric Broulette, Alli Pane, Jason West, Erin Wacker, Seth Prauner and Tom Grant.
Clinic season hits us in the face much like winter in Nebraska. But before you know it, some of the busiest weekends of the year are behind us. It’s been an extremely hectic February for Hudlies, but we just keep truckin’ along as the madness continues into March. Over the next two weeks we will have reps at 22 clinics across 17 states. We’ll continue to hit each and every Glazier and Nike COY clinic, as well as attend our first Clinic of Champions in Reno, Nev.
As word about Hudl Campaigns continues to spread, numbers continue to grow. More teams are coming on board with campaigns of their own, thinking up new ways to raise more money than the teams before them. We mentioned how it helped a couple of youth teams back in December, but now it’s time to talk winter sports. With only five players participating in the campaign, one basketball team raised nearly $1,000; and a Missouri wrestling team with years of discount card experience has a new favorite way to fundraise.
The Hudl basketball squad has been working ridiculously hard trying to create an awesome new basketball product for our coaches. But when it comes to fully understanding how coaches utilize the product, there’s only so much we can do in an office. To gain some first-hand insight, a few members of the basketball squad took a trip to De Soto High School in Kansas to see how their team uses both versions of Hudl for basketball - the current system with five-minute long clips, and the beta system built for iPads and automatic bookmarks.
We made Hudl history the first week of February with 20 clinics in one weekend! And surprisingly, it all went down without too many travel issues. We may not be able to say the same over the next couple of weeks with all of these winter storms becoming big enough to name. (Speaking of which, it would be nice if all of this snow came down on a Monday or Tuesday, rather than the middle of week.)
It’s a day when all the hard work of high school senior football players pays off. For coaches, it may be both the most loved and dreaded day of the year. So many ups and downs, so many surprises. Every year has its own crazy commitments and flips. For some colleges, one commit can make or break a class. Let’s look back at what went down yesterday and recap the madness.
The Pac-12 is one of the most entertaining conferences in the country, showcasing a wide range of offensive styles, from Oregon’s fast-pace to Stanford’s downhill power run game. The variety in talent the 2014 recruiting class has to offer should align well with the Pac-12 mold. Let’s take a look at where these potential giants of the game are heading this season.
When Florida State took down Auburn in the National Championship, the ACC proved they’re a force to be reckoned with, especially along the recruiting trail. Three of this conference’s teams are currently ranked in Rivals’ top 12 classes of 2014, so you’re bound to see a handful of these guys hitting the gridiron as early as this fall.
The SEC may have fallen short in this year’s BCS title game, but no one is accusing the Southeastern Conference of being weak. Continuing to dominate on the recruiting trail, nine of the 14 SEC schools rank in Rivals’ top 15 recruiting classes of 2014. Fully loaded with talent across the board, these incoming commits set up a bright future for the SEC.
The story of the Big 12’s recruiting class for 2014 includes plenty of hometown heroes, with seven of the top 10 recruits staying loyal by staying local. These superstar athletes may have shined on their high school turf, but who will explode on the college scene in Tornado Alley?
The Big Ten may not be known for the speed and athleticism of their fellow conference counterparts, but if there was ever a year to change that, 2014 may be it. Classes laden with immediate impact players and prospects who will undoubtedly change the look of the team litter Big Ten recruitment this year, so let’s take a look.
One of the biggest success stories throughout our company’s history has been the ability to get out and see coaches in person. That exciting and busy time of year is here, as we’re about to hit upwards of 150 clinics from coast to coast (and beyond). A bulk of those clinics take place from January to April, including all 34 Glazier and 16 Nike COY clinics. It’s also likely you may see some of our smart, good-looking reps at a state association or athletic director clinic near you.
It’s time to get sentimental. We’ve reached the end of our long list of 2013 Hudl State Champions. Just a couple of weeks ago we kicked things off up in Maine, cruising down to Florida and across the country to Arizona. We’re officially at the end of the road with these champs hailing from the Northwest. It’s a smaller group than the ones before, but that doesn’t make us any less proud.
With the latest list of 2013 state champions, we’re officially bicoastal! Browse the videos below to see the top dogs from the lower left corner of America better known as the Southwest. Cherish this list because we only have one more to go, and it’s no longer than a handful of states. A big congratulations to these 30 teams taking home the hardware; we’re excited to see what next season has in store!
We’re still basking in the glory of our state champions - it takes a while to cover nearly 300 of them - but this is the region we’re the most excited about. No offense to the other states, but with our home offices in Lincoln, we have to give some extra love to the Midwest. Seeing so many champions from Nebraska and its neighbors is awesome.
Continuing our quest to brag about all 285 of our 2013 state champions, we’re working our way down the coast to show the southern states some Hudl love. Congratulations to champions hailing from West Virginia, Texas, and everywhere in between! This round knocks out another 14 states and nearly 100 teams that dominated the season.
The end of the calendar year also means the end of another football season. Don’t take this the wrong way, but that’s our favorite time of the year. Not because we don’t love football. We love football to the 285th power. Why 285? That’s how many championship teams used Hudl in 2013. So, rather than cram everything into one massive post, we’re splitting things up by region, starting with the great Northeast.
When most people think of Hudl, they think of football. But over the past six months, a new group of coaches have come to us, hoping to get more out of their video. What sport do they coach? Ice hockey.
Teams across the United States and Canada have kicked off the winter season with Hudl. Whether it is youth, club or high school, coaches and athletes are realizing the growing importance of film study.
On Saturday, November 16, the Washington (Ill.) High School football team advanced to 12-0 after defeating University High School 41-7 in the state quarterfinals. Coaches and players were already looking ahead to the following Saturday, when they would travel to undefeated Sacred Heart Griffin. But less than 24 hours after the win, Washington County was struck by an EF-4 tornado that destroyed more than 1,400 homes, took several lives, and injured dozens.
Since the launch of Hudl Campaigns earlier this year, hundreds of teams have taken advantage of the chance to create their own page to appeal to parents and fans. Success spanned across all levels and sports, and most teams have earned enough to pay for their Hudl subscription and then some.
As football season continues to wind down and basketball season starts to pick up, our phone call and email numbers are still dropping, which is awesome. It means that while more teams are adopting Hudl, our software updates and push in tutorial, training session and social media usage are making our coaches smarter – so we just aren’t needed as often. Let’s take a look at some November stats.
Listen, we know coaches and players love watching film and preparing for next week the second the clock hits zero, but there’s another group that also loves to check out their performance. We’re talking about you, officials. We haven’t forgotten about you and we know the best way for you to take advantage of Hudl, and keep you and the crew on top of your game.
Earlier this month, our Coach Swap adventures came to an end in the nation’s capital where Kyle, Erik, Jason M. and I witnessed the long-standing rivalry between Oakton High School and Westfield High School. We scheduled our visit around a rematch of last year’s Regional Championship, which Oakton won 24-16. Oakton, located in Vienna, Va., came into this year’s match-up 4-4 on the year.
High school football is what the American sports culture is all about. There’s something special about a crisp Friday night in the fall. As communities across the country come together to cheer on their teams, Hudl is hard at work making sure everything is ready to go for coaches and athletes to start breaking down film after the game. We love being a part of it. The passion around high school football is felt every week in our offices. It drives us to be better at our jobs, because after all, we’re fans too.
A little over a week ago, we wrapped up our first-ever international tour: a ten-day journey through five cities spanning over four countries. We met with over 100 coaches, so it took a while to get our bearings after arriving back in the States.
We were surprised at how similar the European coaches’ comments, questions and feature requests were to the ones we get in the U.S.
To continue the “Coach Swap” trips this fall, three of us Hudlies made the trek to Fridley, Minn. to visit Totino-Grace High School located just outside of Minneapolis. Little did we know we’d be visiting one of the top teams in the state, as well as some of the best Hudl users we’ve come across. By the end of the trip, we considered the staff at Totino-Grace Hudl experts when it came to utilizing all features.
Given the menu of things we can do to help us in building great software, visiting our users on their own turf is about as good as it gets. The only way to make it better is actually embedding ourselves in the trenches with coaches for more than just a couple hours.
I’ve talked with thousands of coaches, visited hundreds in person, studied coaches and athletes using Hudl, but I hadn’t taken the next step and fully immersed myself in their work.
With games in full force now, our support team has been working extra hard to make sure we’re getting questions answered and issues resolved. Sure, we haven’t seen our families in weeks, but neither have you, so it’s a team effort. Let’s have a quick run through some mind-bottling numbers from September.
The beginning of football season creates a lot of craziness and chaos in the Hudl office. We decided to keep the streak going with the announcement of two new Hudl Up Tours coming this fall! Each stop is scheduled to last two hours with three different sessions planned. Oh, and it’s totally free. Here’s what’s happening:
Several factors play a role in choosing which incoming freshmen earn a spot on the high school football team. Strength and conditioning aside, many middle school and junior high coaches have found another way to prepare their players for the next level: They teach their kids with Hudl.
Kevin Kellin is a coach at Schimelpfenig Middle School, a feeder program for Plano High School in Plano, Texas. Steve Shannon is an Assistant Coach for the varsity football team at Wahoo High School in Wahoo, Neb. They both took the time to fill us in on why they pushed to get Hudl for their middle school programs.
It’s only fitting that our biggest clinic of the year kicks off the busy portion of our 2013 calendar. For the third straight year, Hudl will be a title sponsor for the Texas High School Coaches Association convention. It’s always one of our favorite events and we’re excited to bring a crew of 27 Hudlies to the Lone Star State.
As fall nears, everyone always wonders “What’s New?” For 2013, the answer is “A lot.” That’s why we’re bringing two development teams to deliver first looks at Hudl Playbook and the new Hudl for Basketball. We’re also excited to chat about other new features like Tag a Game, Practice Scripts, Insider Accounts, and updates to our mobile apps.
A couple of weeks ago, we wrapped up the 2013 Hudl Up Tour, an eight-week event through 37 cities that reached nearly 2,500 coaches, and we finally got our bearings to give a quick recap.
We started in our own backyard with an early April kickoff in Omaha, and concluded with our annual event at the New York Jets facility in Florham Park, N.J.
In all, 56 Hudlies and 13 field reps traveled more than 28,000 miles between the coasts. More than 100 coaches turned up in both Minneapolis and Ann Arbor, which helped us double our total attendance from the inaugural 2012 tour. We’ve really enjoyed receiving all of your feedback and positive comments the past two months, and appreciate the 73% awesome rating.
Think about some of your favorite sports teams. Outside of a championship, what’s the one thing you want from them? Inside information. You read the newspaper, watch ESPN, and check Twitter, but do you ever really get enough?
Now, think about the team you coach. Your team’s supporters - fans, parents, and alumni - are in the same boat. They want to know more, and chances are they’re willing to pay for it, as long as it helps the team.
You’re sitting on a pile of money and you don’t even know it.
You already ask your supporters to buy cookie dough, discount cards, pizzas - things that don’t excite them. Instead, give them something they actually want: an Insider Account.
Think of it as a life swap, but not really a swap: We want a coach to visit us at the Hudl office and dig in with our product team. On top of that, we want to visit a team at some point in-season to see how Hudl fits into their daily operations.
Note: We’re not saying the coach who visits Hudl has to coach the team we’ll visit later this year - volunteering for one does not automatically qualify you for the other. Just sign up for whatever you’re most comfortable with. (If that means doing both, by all means, please do.)
For the second year in a row, we’re trekking coast to coast for the Hudl Up Tour. We had a nice run in 2012, so we’re going bigger and better this time around. That means 37 stops in less than two months to see all of you. We’ll introduce new features and old tricks, and share ways your opponent is getting the most out of Hudl.
The free event is split into three 30-minute sessions, giving you the ability choose what you learn.
In November 2012, the Northeast was hit hard by Hurricane Sandy. Most schools were closed for at least a week, if not more. Our school was dismissed for a week due to the amount of destruction in our town and how unsafe the area was post-Sandy. Not to mention we didn’t have power at the high school for five days. We downloaded cut-ups and game film to our iPads, iPhones, Androids, any device we could to stay ahead of the curve, knowing we were going to lose power and internet. We shared what we wanted our kids to download and sent out a Hudl message telling them what to download.
March Madness doesn’t carry the same meaning on the Hudl clinic circuit, as it marks the end of our yearly run at 32 Glazier and 17 Nike COY clinics. That makes us sad, so we’re ramping up our plans for the 2013 Hudl Up Tour: an 8-week, 37-stop excursion beginning April 2 in Omaha.
Don’t think we’ll just sit around and watch basketball all month - we will still carry a strong presence at nearly 40 clinics in 23 states, including several in the next three weeks. Then, keep an eye on our blog, Twitter and Facebook for more information on the 2013 Hudl Up Tour. We have several ideas that will hopefully get you excited to come out and see us.
Ninety-five clinics down, and about 139 to go. Last week concluded another busy traveling weekend, as we had 15 clinics. Except for winter storms delaying travel for a few of our employees, it was a successful weekend reaching coaches from coast to coast.
This week alone, we’ll hit 15 more clinics. Luckily, we have plenty of travel lovers in the office who help make this possible.
With 264 champions across all 50 states, we feel we have the right to continue bragging. Having the greatness divided into four separate posts wasn’t doing it justice, so behold: a complete list of 2012 Hudl Champions.
We couldn’t be prouder of these teams and the way they dominated last season. Here’s to you - coaches and players, parents and fans. Congratulations on an amazing 2012 and good luck in 2013.
Clinic season is in full swing and we’re excited to send many of our 70 employees and field reps across the country to meet and chat with all of you. We plan to attend over 150 clinics throughout the calendar year, several of which are taking place in the next couple months.
No matter where you are, be sure to find our booth and ask any questions about Hudl or just snag some free swag.
It will be tough to forget this wrap-up of 2012 State Champions. We have teams from across the country and a variety of divisions and classes.
We are very proud of how this group of teams finished the year on such a high note. The offseason is bittersweet for football players and coaches everywhere, but soon enough Friday night lights will be back in full swing. Until then, keep dominating!
This round of champions is full of talent. This time we have included the division or class of the team along with who the champions defeated. We are happy to say this list is the largest one we have had so far this year with close to 130 teams. We encourage you to look at these successful teams’ highlights from the 2012 season by clicking on the school name. Congratulations from the Hudl staff and keep Dominating!
If you don’t see your school on this list we will be sure to get you in the next round.
We wanted to take a break from feature announcements and Top Plays to congratulate the second round of Hudl state champions. Besides cheering on the Nebraska Huskers all season, everyone here in the Hudl office has been supporting and cheering on this very large and successful group of coaches and athletes.
Listed below is the second round of state champions. If you don’t see your team’s name don’t worry we will get you on the next list! And if you missed the first round of Hudl Champions, check it out here.
Coaches and athletes all over the country have been working hard all season so they can call themselves a 2012 state champion. We are proud to see how much our Hudl teams have accomplished this season.
Here’s the first round of Hudl State Champions. If you don’t see your name on this list, don’t worry, we’ll get you on the next round.
The 2012 football season gets underway this month and 10 Hudl teams from the United States and Canada are set for unique season openers: they will travel overseas for the Global Ireland Football Tournament (G.I.F.T) on Friday, Aug. 31. The events will get kicked off on Friday and will include a six-game showcase featuring 12 teams. The Emerald Isle Classic will be held the next day and will feature Hudl Team Navy matching up against Notre Dame.
The games will take place at three venues across Dublin and Navan normally utilized for Gaelic football, hurling and rugby.
One year ago today the small community of Joplin, Mo. experienced one of the deadliest tornadoes in this nation’s history. The storm, nearly 1-mile wide, killed 160 people in a matter of minutes.
Head Football Coach, Chris Shields, was new to the program in 2011 and was living about five hours away from Joplin in Wentzville, Mo. when the tornado hit. He turned on the television only to see the house he was moving into in a week was flattened and everything was destroyed. I had the opportunity to catch up with him a few weeks ago to see how the rebuild was coming.
Miranda and a group of Hudlies made their way across the southern states last week for week five of the Hudl Up Tour. Thanks to all the coaches who came out to learn more about Hudl and share their secrets.
Ian (or Sweet Ginge, as we call him in the office) led some Hudlies up the West Coast and over to Boise last week for the second week of the Hudl Up Tour. It was another week of learning awesome things from coaches and getting the chance to answer some specific questions about Hudl.
Just a reminder that the entire Hudl team will be leaving for our company-wide retreat to Las Vegas today. We’ll be setting new goals for 2012 and hope to come away with some great ideas for making Hudl even better for our partners.
We’re touring the country this spring to help coaches win, and we need you to make it a great event. Beginning March 29, we’ll be making 28 stops in 7 weeks to host Hudl meet ups in your area. Here are a few reasons you might want to come:
Learn how top coaches in your area use Hudl to win.
Uncover hidden tips and tricks that will save you time with Hudl.
Ask questions of Hudl employees, including developers and designers.
Learn about upcoming features and enhancements.
We’re coming to a city near you. Check out our full list of stops:
For the fourth year, the Hudl team will be taking a company-wide retreat to Las Vegas. We’re excited for the chance to take some time to look at the past year and figure out how to make 2012 even better.
If you’ve called or emailed us before, chances are you’ve gotten one of our surveys. You might fill it out, you might not. Either way, we take the survey results seriously.
Hudl was created to help coaches win, and in support it’s no different. We look through every single survey, good and bad, and follow up with everyone who has a suggestion or doesn’t get their issue resolved.
If you haven’t seen one before, we ask you to rank us (awesome, average, or awful) on our knowledge, courtesy, and response time. Here are some support stats from 2011:
National Signing Day marks the end of an exciting and tough decision process for thousands of young athletes across the country. We were excited to see tons of Hudl athletes signing to colleges all over the nation and would like to give a shout out to the Hudl athletes in the Top 100 on Rivals. We’d love to see any pictures you have from the big day. Feel free to post to our Facebook page.
Bowl season is upon us and we’re excited to follow 40 Hudl partners in the postseason, highlighted by the Allstate BCS National Championship Game between No. 1 LSU and No. 2 Alabama. Hudl teams will be represented in 30-of-35 bowl games, including 10 head-to-head match-ups. Three Hudl partners enter bowl season after claiming conference championships, including TCU (MWC), Oregon (Pac-12) and LSU (SEC).
In the final BCS rankings, Hudl teams claimed six of the top seven spots and 17-of-25 overall.
Check out our complete list of Hudl partners in their bowl games: