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Archives — June 2013

Our world-class support wouldn’t be what it is if we didn’t have Bryant Bone leading the charge. Our VP-Coach Relations has been part of the Hudl team for five years, and we’d be remiss not to commend just how good he is at keeping everyone in line.

We could talk your ear off about Bone’s history with the company (including the fact that he’s the only Hudlie to ever hold the title of “Client Support Engineer”), but he’s really the man of the hour/week because tomorrow is his wedding day.

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As a coach, after a tough loss, you have a pretty good idea of where your team struggled. Maybe you had a string of turnovers in the 4th quarter that cost you the game. What happened? You know the video will tell you, but it can be a chore to weed out those important moments. Wouldn’t it be awesome if Hudl let you teleport to those moments as soon you upload the video, without any upfront editing?

That’s where we’re heading with our latest improvements to the basketball product.

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If you’ve ever had the chance to swing through our feedback site, there’s a good chance you saw one or two suggestions that we make overlays a little more enjoyable. Some wanted to customize what appears where, others asked that the data be more visible - coaches ran rampant with suggestions.

So overlays made their way to the top of our to-do list and they are officially to-done. We based all of the changes on suggestions from the feedback site and interviews with 10 different coaches who use overlays like nobody’s business.

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Troy’s been with Hudl since the beginning of May and we can’t imagine life without him. We’ve been busy ramping up our Club & Youth experience for the last few months, but it helps having someone around to make sure there aren’t any loose ends.

While we’re big fans of the work he’s put in, one of our favorite things about Troy is his history with our new office. What’s now “Hudl East” on 9th and P used to be a hip dance club. As luck would have it, our new “lobby” is the very spot Troy met his now-wife, Krista. Fate is real, people. The stars have aligned to bring us awesome new office space and an equally awesome quality analyst.

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We have a saying around the product team at Hudl: “Just give me my damn video.” It was a phrase uttered by an unknown coach long ago on our support lines. It perfectly captures the number one goal in developing all of our apps.

Coaches want their video and they want it yesterday. They want silky smooth, high-quality, low latency playback on every device. One way we’re handling this is by killing the the concept of clips and letting basketball coaches stream their whole game. They can still create and browse short segments on demand, but the process requires no upfront editing.

Allow me to explain how we’re making the core experience of just watching basketball video so much better for coaches.

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Forget the NBA Finals – Tuesday is a much bigger day in the eyes of Hudlies, as 14 teams will endure a day-long double-elimination 3-on-3 basketball tournament in downtown Lincoln. We will begin bright and early at 7 a.m., with 25 games leading up to the Championship at 5:30 p.m.

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Eric Broulette is easily the most photogenic Hudlie to date. His smile can light up a room and his friendly disposition radiates in every Kodak lucky enough to capture even the tiniest glimpse of him.

We lovingly refer to him as Brew. Some people don’t even know Eric is his real name. You really do learn something new every day, huh?

Long story short, Brew joined Hudl a little over two years ago and spends his days keeping Coach Relations in line. He claims to love his job and says he can’t imagine doing anything else. Except maybe playing professional sports. But he doesn’t even really like sports that much.

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A couple of weeks ago, we wrapped up the 2013 Hudl Up Tour, an eight-week event through 37 cities that reached nearly 2,500 coaches, and we finally got our bearings to give a quick recap.

We started in our own backyard with an early April kickoff in Omaha, and concluded with our annual event at the New York Jets facility in Florham Park, N.J.

In all, 56 Hudlies and 13 field reps traveled more than 28,000 miles between the coasts. More than 100 coaches turned up in both Minneapolis and Ann Arbor, which helped us double our total attendance from the inaugural 2012 tour. We’ve really enjoyed receiving all of your feedback and positive comments the past two months, and appreciate the 73% awesome rating.

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Have you ever needed to do a job around your house but couldn’t find the right tool? You needed to rip some nails out of wood, but the only tool you found was a pair of pliers. Maybe you struggled as you grabbed the nail head and stepped on the board to pull it out, avoiding damage to the wood and silently wishing you had a real hammer to do the job right with less effort.

Tools are designed for specific jobs. They’re perfect for their intended use, but in other instances, they might only be good enough. Such is the case with the current version of Hudl for basketball.

In a five-part series, I’ll fill you in on why I’m so excited about the new version of Hudl for Basketball. I’ll explain how we’re re-thinking our product from the inside out to save coaches time and help them win.

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If you assume summer marks the end of basketball, you couldn’t be more wrong.

The Hudl office is just getting ramped up for one of our most exciting developments in company history: New Hudl for Basketball. If you attended any of our Hudl Up Tour stops, you may have seen a sneak peek of what’s coming down the pipe, and hopefully you are as excited as everyone here.

To get everyone else pumped, we’re going to hit you with a lot of basketball material over the coming months.

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We love our athletes. We do. We just love ya. We always get this warm, fuzzy feeling anytime we see one or 100 of you tweet your highlights and talk about your view count.

That’s why we’re so excited about this new highlight trimming tool; because we know you enjoy making highlight reels, and we know people enjoy watching them, otherwise those view counts wouldn’t be so high. (It doesn’t hurt that you’re all awesome, but that’s a whole other discussion.)

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Morgan Hohbein is sneaky. She does all kinds of stuff around the Hudl office, but you wouldn’t know unless you were really paying attention. Yeah, she’s a rockstar when it comes to supporting coaches, but the girl dabbles in account management and participates in all kinds of interoffice activities on top of those phone and email-answering duties.

None of this comes as a surprise to anyone who knows Morgan. See, she also puts together the monthly Healthy Hudlie newsletter. It’s chock-full of tips for nutritious eating, quick workouts, and community events focused on fitness. And she’s the one writing it because she actually lives it.

This isn’t anything new. Get a glimpse at her life story and you’ll see she’s always had a thing for staying actively busy.

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You can’t take a camera everywhere you go. It’s just not logical. But you do usually have your phone. Now you can use your Android mobile device to capture video anytime, anywhere. Don’t worry about having a network connection: You can record until your heart’s content and upload hours, days, even weeks later. However long you need to find Wi-Fi.

Mobile Capture is perfect for individual sports like wrestling, swimming, and track and field. You can record an athlete’s entire event and walk them through the highs and lows right on your device as soon as it’s over.

With football, basketball and soccer, use Mobile Capture to record drills or run-throughs and correct mistakes as they happen. Show them exactly what’s wrong in that moment and nip bad form in the bud.

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April showers brought May awesomeness to the Hudl support team. Even though our call numbers continue to go down, we tried to step our game up in other areas. With football season just a couple months away, we’re trying to make sure we’re ready for you!

Before we get to May’s particulars, how about a little gauge of 2013 compared to 2012? As of last week, we’ve taken almost 21,000 calls this year. That’s less than a quarter of the 85,000 we took by the end of last year. “But Hudl,” you’re probably thinking, “we’re five months into 2013. Does that mean you’ll get 60,000 calls in the next seven months?” Our answer is no.

Probably closer to 70,000.

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